To meet the challenge of doing projects with Salesforce, a competence center specialized in Salesforce is created within ISBAN with the following objective:
- To establish an area within the bank with Salesforce that would allow knowledge to be brought together.
- To establish a know-how with the bank to carry out projects, being responsible for the validation of both technical and functional design, thus establishing a seal of quality of the project.
The success of the project with SalesForce in 14 countries and especially the success of the Competence Center in the management of the project within Banco Santander means that the entity is using this knowledge and methodology for new projects with SalesForce:
- New projects with SalesForce in other areas of the Bank
- New CRM Retail Marketing (inclusion in the Marketing Cloud
- Integration with Bloomberg.
- Integration with different telecommunication services (CTI).
- Mobility, using security solutions based on VPN and SSO.
- Outlook. Outlook integration allows you to mange emails, contacts, events and tasks.
- Wave Analytics. Allows you to transform the way you explore data, find answers, and take action.
- Integration with structural systems of the Bank (Prices, exchange rates, structures) both online (Webservices) and with BATCH processes.